task

  • Complete organisation of a one-day and evening event for 1,400 customers, colleagues and friends
  • Close to company headquarters (Espelkamp)
  • Invitations, attendee management and hotel coordination
  • Depiction of company history
  • Celebration with distinguished guest speakers
  • First-class entertainment

 

solution

  • Choice of location: Gerry Weber Convention Centre & Stadion
  • 14 hotels in the vicinity for 1,100 overnight stays
  • Development of a jubilee logo
  • Afternoon event with guest speakers Guido Westerwelle and Kurt Biedenkopf
  • Show match with former tennis legends
  • Product exhibition and three set changes to correspond with three periods of company history
  • Entertainment: magic show with the Ehrlich Brothers, a party band and german singer Udo Jürgens as the top act
  • Emotional finale with fireworks, laser show and pictures of company history projected onto a wall of water

 

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